2018 PRCA Media Guide

Polaris RANGER® is proud to be the official utility side-by-side vehicle of the PRCA, the RAMNational Circuit Finals Rodeo and the NFR. As the official utility vehicle of

the NFR, Polaris is pleased to give each national champion a brand-new RANGER®XP 1000 . RANGER® is the most trusted utility side-by-side and is the vehicle of choice for theWestern lifestyle. That’s because whatever your day demands, RANGER® answers with unmatched versatility, comfort, and dependability without compromise. The industry’s broadest lineup provides the best options of hardest-working, smoothest-riding UTVs with seating options for two to six people and power options that include electric, gas and diesel, so you can conquer any task or tackle any trail. Visit Polaris.com to learn more. www.Polaris.com/Ranger

Priefert is proud to be the official equipment provider for the PRCA and the NFR. Priefert custom-designs the arena and holding pens used at theThomas &Mack Center for each year’s NFR. Priefert also designed a superb outdoor arena at the ProRodeo Hall of Fame and Museum of the American Cowboy

in Colorado Springs, Colo., where you’ll also find an NFR-replica Priefert bucking chute. Founded by Marvin Priefert in 1964, Priefert has grown into one of the largest farm, ranch and rodeo equipment manufacturers in the world. Considered the leading innovator in the livestock handling industry, Priefert continues to develop and produce equipment that is safe and durable for both the animal and the operator. Behind the success of this family-owned and family-run company are more than 900 employees helping to create and ship Priefert ranch equipment products to dealers all across the U.S. and around the world. For more information, visit www.priefert.com.

Since 1927, the name Resistol has been linked to the rodeo cowboy, and since 1959, Resistol has been proud to be the official hat of the PRCA and the NFR as well as the sponsor of the Resistol PRCA Rookie of the Year awards, which honor the outstanding achievements of

tomorrow’s rodeo legends. In 2016, Resistol launched the“Saluting ThoseWho Serve”feather program to help raise funds and awareness for those who serve this country. The painted patriotic feather compliments any Resistol hat and shows patriotism in and outside the arena. Without a doubt, the long-standing relationship between Resistol and the PRCA has always been the “best all-around.” For more information, visit www.resistolhat.com

The South Point Hotel, Casino & Spa is an official PRCA sponsor and the host of the official nightly go-round buckle presentations. The South Point is also home to the PRCA’s National Convention, an educational and networking opportunity for rodeo committees and contract personnel. The 2,200-room resort in Las Vegas provides affordable luxury while catering to visitors and locals alike. This casino

destination features 11 restaurants, the world-class Spa Costa del Sur, one of the top equestrian facilities in the country featuring three arenas and 1,200 climate-controlled stalls, a 165,000-square- foot convention center, an exhibit hall, a 90,000-square-foot tournament bowling facility, separate race and sports books and all the casino games that made Las Vegas famous. www.southpointcasino.com

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NATIONAL PARTNERS